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Tampieri 90

 

Tampieri 90

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bozzetti ideativi

bozzetti ideativi

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bozzetto ideativo

bozzetto ideativo

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Tampieri 90 anni
Tampieri Group, the company for which studio +fortuna designed the corporate image, decided to celebrate its ninetieth birthday with a slogan synthesizing its identity and principles. "Tampieri, for ninety years, people at its heart" recalls the idea of a family that across four generations has expanded involving employees and collaborators toward a common goal of development and innovation.
The logo created for the occasion is generated from the union of the number 90 and the three Ts, symbol of the three Tampieri families. The balance and dialogue between these elements give rise to the logo, where typography and sign are tightly connected to each other. Therefore, the stems of the character reprise the shape and proportional ratio of the rays in the “Tampieri sun”.

 

Categories celebrative logo design | visual identity | coordinated image

Client Gruppo Tampieri – communication manager Vittoria Graziani

Year 2018

Photo credits Marco Covi | Tampieri's archive

 
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